Thursday, 19 September 2013

seo course content


Course Structure The a1 Seo training course provided by us has the best course structure and covers each and every aspect of search engine optimization. The course is designed such that students can easily grasp each and every module of this course easily and become an expert in all aspects of search engine optimization. You will not find such a great course structure all over the internet. Kindly find below the detailed course structure

Clear Idea about Web Technologies

  1. Client server technology.
  2. Internet Fundamentals
  3. Diff. Between Blogs/websites/portals
  4. Search Engines
  5. Internet Marketing
  6. Domain Tlds
  7. Types of Web Hosting

Search Engine Optimization Basics

  1. Search Engine Algorithm
  2. Www Server vs Search Engines
  3. Crawlers/Boots/Robots/Spiders
  4. Search Engines and Directories
  5. Important Search Engines and Directories
  6. The Beginnings of Search
  7. The Search Industry Today
  8. Search Engine Working Process
  9. How Search Engines Index Pages
  10. Key Audiences for Your Site
  11. The Definition of Search Engine Compatibility
  12. What is Search Engine Optimization?
  13. Web Site Elements Impacting Search Compatibility
  14. Understanding the SERP
  15. How Search Engines Rank Pages
  16. Web Site Relevancy Factors
  17. Uses Of Alexa Rank
  18. Penguin Update
  19. Page Rank Technology
  20. Panda Update and its Importance
  21. Latest Updates about SEO Algorithms
  22. Navigation and Usability
  23. Site navigation
  24. Improving User Experience
  25. Information Architecture

Keywords Research and Analysis

  1. Introduction to Keyword Research
  2. Business Analysis
  3. Types of Keywords
  4. Keyword Research Methodology
  5. Keywords Analysis Tools
  6. Competition Analysis
  7. Preparing a Keyword List for Project
  8. Localized Keywords Research

On page Optimization

  1.  10 Critical keys to On-page SEO Success.
  2. Little tweaks that can make a huge difference on your Google ranking
  3. Url Structure
  4. How Select Domain(keyword based, Relevancy, Branding)
  5. Types of Domain Tlds
  6. Meta Title
  7. Meta Description
  8. Meta Keywords
  9. Uses of Header Tags
  10. Images Tags and Image Optimization
  11. Anchor Links(inbound and Out bound Links)
  12. Content Optimization
  13. Seo Content Rules and Regulation
  14. (Keyword Density, Keyword Proximity, Keyword Prominence)
  15. Uses of  Canonicalization
  16. Site Maps Creation(Html Sitemaps and Xml Sitemaps)
  17. Google Analytics
  18. Webmaster Tools
  19. URL Rewriting Techniques (301, 302)
  20. Robot.txt File
  21. Crawl Errors
  22. Crawl Stats
  23. Blocked URLs
  24. Fetch as Google
  25. Index Status
  26. Mal ware
  27. Sitemaps Submission     Remove URLs HTML Improvements Content Keywords Structured DataData HighlighterLocal Listing, Local Business and Mapping
  28. Google Feed Burner and Feed Submission

Off page Optimization

  1. Back links Submissions Rules and Regulations(dos and don’ts)
  2. Step-by-step system for dominating the front-page of Google.
  3. How to Spy on your Competition with deadly Effectiveness.
  4. Multiply the power of your back link by a factor of 10.
  5. How to make sure ALL of your Back links counted by Google.
  6. How instantly increase the link power of any page on your website.
  7. Linking Building Methodology
  8. Types of Linking Methods
  9. One way links, Two Way link(reciprocal Links) and Three Way Links
  10. Submission to search engines
  11. Directory Submission
  12. Book Marking Submission
  13. Forums Profile Links Creation
  14. Forums Submission, Forums Commenting and Signature
  15. Classified Submission
  16. Article Creation and Submission
  17. How to write Press Release
  18. Press Release submission
  19. Content Network site submission
  20. Web2.0 Pages Creation
  21. Blog Commenting
  22. Video Submission and Optimization
  23. Social Media Optimization
  24. Face book Business Page Creation


Traffic Analysis
1. Using Google Analytics
2. Tracking and improving conversions.

The best free SEO tools

  1. Google +1 (Plus One)
  2. Where to seek SEO advice and help
  3. IBP tools
  4. Web Ceo tools
  5. Microsoft SEO Toolkit
  6. SEO Doctor
  7. Word Tracker Tool
  8. Brain storming  Tool
  9. Keyword Spy